Recently, Rihanna performed at the wedding of couple Anant Ambani and Radhika Merchant in India. With this comeback, Rihanna still proves her appeal. However, many people believe that this is also a stepping stone for her to bring the Fenty Beauty brand deeper into the Asian market.

Singer and Fenty brand owner Rihanna performed at a lavish party as part of a series of celebrations for soon-to-be married couple Anant Ambani and Radhika Merchant.

The couple’s official wedding will take place on July 12 in Mumbai. The guest list of nearly 1,200 people includes Rihanna with billionaire Bill Gates, billionaire Mark Zuckerberg, Sunder Pichai, Ivanka Trump and Bollywood movie star Shah Rukh Khan.

Rihanna will also be present at the couple’s official wedding on July 12.

Rihanna shared, “This was the best show ever!”

At this pre-wedding party, Rihanna wore traditional costumes in Indian culture and performed barefoot. She delivered a series of songs that made her name such as Work, Umbrella, Diamonds or B*tch Better Have My Money. Having not performed for a long time, Rihanna was criticized by netizens for her poor singing and interactions, not worthy of an A-list star.

Regarding the wedding, Anant is the son of Indian billionaire Mukesh Ambani – chairman of Reliance Industries and the bride Radhika is the daughter of the director of Encore Healthcare. This can be considered the wedding of this decade in India. According to close sources, for this event, Ambani had to spend 6.3 million USD (about 150 billion VND) to invite Rihanna to perform here.

Rihanna stunned with a million-dollar salary when performing at the wedding.

However, many people believe that such a salary is still not enough for her to return to the stage while running a billion-dollar beauty brand – Fenty Beauty. Therefore, some people think that this show is a deal to bring Fenty Beauty cosmetics into the Indian market and then cover the entire Asian region.

Rihanna may be working on a business plan targeting the Asian market.

As expected, on March 7, Fenty Beauty products will be distributed into the Indian market through Nykaa company. The Umbrella singer shared about this: “Fenty Beauty was born with the goal of bringing inclusiveness to everyone. Expanding into the Indian market is really exciting because more people will feel beautiful, recognized and strong regardless of their ethnicity, culture, skin color or style.”

Previously, Selena Gomez’s Rare Beauty brand was also distributed in India.

In addition, she will attend the couple’s official wedding on July 12 with a series of rich people around the world. Many people believe that this wedding is Rihanna’s goal to become close to the rich, laying the foundation to become a partner in distributing and advertising her own products.

From the performance returning to the stage to the million-dollar business deal, everything is calculated.